International Initiatives

Be inspired by these initiatives, research
& best practices from around the world.

Ecoprod (France)

Ecoprod (France)

Ooh la la! The cinematic French are up next in our Who's Who green spotlight, with their very advanced 'Ecoprod' initiative. This project has been working to green the industry since 2009. In order to become the established leader within sustainability and media that...

  • Belgium: The Flanders Audiovisual Fund (VAF) is one of the regional film funds in Europe who have taken green filmmaking to the next level, with the appointment of an eco-manager. They offer an extensive list of best practices and advice. All in Dutch.
  • The UK:  albert has been the most influential initiative in the UK since 2011. Their standard is now also used by many Dutch broadcasters. BFI has a 10-year sustainability plan. And don’t forget to check out, for insight into the work of a sustainable media consultancy.
  • France:  As one of the first national industries to address the need for a sustainability shift within media production, France is home to the established Ecoprod initiative. Though their on-line resources are published in French, they are extensive, insightful, and can be translated into your language with the help of on-line translators. Many prominent institutions of the French film industry are directly affiliated and involved with Ecoprod signifying it’s industry presence, and effectivity. Secoya Eco-tournage offers direct support on set.
  • Germany: Germany based green filmmaking pioneer Michael Geidel, has spear headed the Green Film Initiative. Also is a German publication that offers great in-depth and international articles ( in German or English).
  • USA:  The Producers Guild of America addresses green filmmaking with their established Green Production Guide. You can download their best practice guide here. PGA Green is also responsible for publishing, alongside green filmmaking-star Emmelie O’Brien, a ground breaking report and production case-study on the financially lucrative nature of sustainable production. It is entitled: “Going Green by Saving Green: A cost-benefit analysis of sustainable filmmaking”. Presented numbers are based on large scale Hollywood productions, but this line of thinking can be easily translated into production industries of other sizes. At the PGA Green site you can also find a report from the early days, a real classic: Sam Mendes’ Away We Go (2009), greened up the whole production and wrote a good report about it, which sparked green filmmaking initiatives around the globe. Download the report here.
  • Australia and New Zealand: ‘Green Shoot Pacific‘ released the free “Good Green Production Bible”. You can find it here.
  • Scotland: The ‘Creative Carbon Scotland’ initiative covers all areas of the arts and does not exclude film. Check it out.
  • Finland: Ekosetti released a sustainability guidebook for Finland. Available in English.


  • Green Screen Project – Interreg Europe: Green Screen is an Interreg Europe funded partnership project working across eight EU regions to improve policies and achieve measurable success in reducing the carbon footprint of the film and TV industries. Green Screen aims to align the practices of these successful industries, standardise environmental practices and improve regional policies so that sustainable measures for producing films, TV and audiovisual content can be adopted across Europe. Through Green Screen, participating regions will improve policies to motivate and equip the current and future workforce to adopt sustainable practices and thus reduce CO2 emissions. Participating countries are: UK, Sweden, Romania, Belgium, France, Spain, Poland, Slovakia.
  • Green Regio: Cine-Regio is a network of 43 regional film funds that span twelve EU member states, in addition to Norway and Switzerland. In 2012, a number of Cine-Regio members decided to form the Green Regio subgroup, whose aim is to raise awareness and share knowledge on sustainable film production tools, measures and policies.
  • EBU Green production work group: Group of the European Broadcasting Union that aims to understand green production, how to implement it and deliver sustainable production transformation.
  • Agora for Sustainable Filming: Open Facebook group for people working on the intersection between sustainability and audiovisual industry. They exchange interesting case studies, dates of green events, inspiring examples, links to instruments.