The Green Film Making Project was present at the 67th Cannes Film Festival (check the photos here),
where we presented our project at the Dutch pavilion, and exchanged with sustainably minded filmmaking professionals from all over the world; Sweden, the UK, Belgium, Germany and Italy. A growing number of countries are actively developing ways to work more sustainably in film (best practice guides show that innovative tools are relevant and lucrative for filmmakers), and we received great interest from the international community at large. And, how did the cast members Arnold Schwarzennegger and Sylvester Stallone of the blockbuster movie ‘Expendables 3’, become bearers of the ‘I Am a Green Filmmaker’ logo at the festival? How’d that happen?! Watch the video to find out.
The Green Filmmaking Project is still beaming from all of the international exchange we were able to the embrace at the 67th Cannes Film Festival. While there, the team was also very pleased to exchange with green filmmakers from around the world. Among them were Melanie Dicks Green Shoot (UK), Helen Sander Mark of EkoTegel (Sweden) and Pietro Reggiani Adagio Film (Italy). From our discussions, we were all able to explore the state of affairs in various national film industries, and can positively assert that sustainable production in many European countries, is a hot issue; industry professionals are curious about going green, and want a more sustainable approach to work for them.
At the forefront of the sustainability shift, are green film entrepreneurs and initiatives that are blooming in Germany, Britain, Belgium, and the Netherlands; their numerous national best practice guides show that innovative tools are relevant and lucrative for filmmakers.
Cannes also saw the launch of two new computer based tools that allow a portion of production work to be digitized, respectively; the new production app Dramatify, as well as website MORE MOVIE. These tools increase production efficiency, while reducing the necessary transport kilometres and carbon footprints derived from production processes. Above all, these tools are practical, user-friendly, and allow for a more efficient use of production time as well.
Thank you to the EYE Film Institute and the FPN for the invitation to join alongside them, in the Dutch Pavilion at Cannes.